Nothing could be further from the truth.
The better adage is: "You gotta know when to hold 'em. Know when to fold 'em. Know when to walk away. And know when to run."
Yes, persistence and perseverance can get you far. You can become very successful by sticking to something for a long time while trying to improve. It's a skill that can help you in life.
However, knowing when and how to quit something is actually equally important. At some point, we have to recognize when we're no longer able to improve on a situation despite the amount of resources you've sunk into it.
We all need to recognize the point when, despite any additional effort, failure is inevitable. When that happens, learn from your failure, quit, then divert your remaining resources and energy on other endeavours (or a modified version of the failed one). This is how quitting will lead to future success.
This is an excellent point! Not succeeding at an initial goal is not failing if you do it with STYLE, regroup, and move forward. I think the style part is key -- maintaining integrity and using the defeat as a way to build better connections with colleagues and start new projects.
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